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M&M IMPRINTS • COLOR GUIDE

RGB vs. CMYK

Why your screen and your print can look different.

RGB = Screen

Red • Green • Blue

Phones and monitors create color with light. Bright, glowing RGB colors may be beyond what a printer can reproduce.

CMYK = Print

Cyan • Magenta • Yellow • Black

Many printers create color with ink or toner. The finished color depends on the printing process, material and printer profile.

Screen colors are a guide, not an exact print match.

Need a specific brand color? Ask about a physical proof before production. Follow the artwork requirements for your chosen product.

You Think It, We Ink It.

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